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2 OPPORTUNITY Why should you sponsor Coaches vs. Cancer?

3 Tip-Off Breakfast Hoopla Hoopla is a celebration to wrap-up the Suits and Sneakers Weekend. This event is traditionally held in the end of January at the Mohegan Sun at the Pocono Downs. The event is free and open to the public. In 2011, this event saw over 500 unique guests. The event runs from 7pm to midnight and features live music, a cash bar, free Hors D oeuvres, a silent auction and a 50/50 raffle. Suits and Sneakers Weekend

4 1 st Annual Coaches vs. Cancer of NEPA Utá~xàUtÄÄ g{x VÉtv{xá äáavtçvxü Éy aéüà{xtáà ct {tá uxxç áâv{ tç ÉäxÜã{xÄÅ Çz ÉäxÜ à{x Ñtáà G çxtüáa \à {tá ÇvÜxtáxw tãtüxçxáá Ç à{x áv{ééäá tçw véååâç àç tçw {tá täáé ÇvÜxtáxw wütåtà vtääç Ç Üt á Çz yâçwá à{tà zé àé áâññéüà ÉâÜ ÄÉvtÄ ÑÜÉzÜtÅá? ÜxáxtÜv{ tçw Éà{xÜ vü à vtä ÑÜÉzÜtÅá Ç à{x y z{à tzt Çáà vtçvxüa gé vxäxuütàx à{x áâvvxáá Éy à{x ãéü~ à{tà à{x áàâwxçàá? vétv{xá? Üxyá? àxtv{xüá? ytå Ä xá tçw xäxüçéçx xäáx ÇäÉÄäxw? ãx tüx ÑÜÉâw àé tççéâçvx t Çxã tww à ÉÇ àé à{ á çxtüëá Ä ÇxâÑ Éy xäxçàám g{x Utá~xàUtÄÄ g{x Utá~xàUtÄÄ á ÉÇx Éy à{x tüxtëá ÑÜxÅ xü ztätëá uâà ã à{ t âç Öâx àã áàa g{ á á à{x tüxtëá ÉÇÄç áñéüàá à{xåxw ztäta \Ç ÉÇx Ç z{à çéâ vtç wé tççà{ Çz yüéå ãtä~ à{x Üxw vtüñxà àé á{ééà yüxx à{üéã á{éàá tzt Çáà t vxäxuü àç vétv{ yéü v{tü àça g{xüx ã ÄÄ ux w ÇÇxÜ? wtçv Çz? tâvà ÉÇá? Ä äx xçàxüàt ÇÅxÇà tá ãxää tá áéåx àéâv{ Çz Å áá ÉÇ ÅÉÅxÇàáA g{ á á àüâäç zé Çz àé ux tç xäxçà âçä ~x tçç Éà{xÜ Ç à{x tüxt tçw á áâüx àé ux tç xäxçà à{tà çéâ ãéçëà yéüzxàa May 11, 2013 Hilton Inn and Conference Center, Scranton, PA Tickets tentavely set at $125-$150 per person

5 $25,000 $25,000 Sponsorship Opportunity: Sole presenting sponsor recognition on all marketing, media coverage and all additional aspects of promotion for entire Coaches vs. Cancer Campaign in Northeastern Pennsylvania T-Shirts: Shirts: Company logo prominently displayed at the top of all T-Shirts as presenting sponsor. Approximately 3,000 shirts will be purchased throughout the season in local school districts and communities. Banners: Banners: Your company banner to be prominently displayed all 4 signature events. Additionally, your company logo will be highlighted as presenting sponsor on all 50 CvC banners displayed at schools to promote their campaign. Co-Branding: Branding: Your logo displayed as presenting sponsor on all materials with the American Cancer Society Coaches vs. Cancer logo throughout Northeast Pennsylvania. Public Speaking: Opportunity to have a company representative speak at the 4 signature events which are held at different venues throughout NEPA. Online Promotion: Your logo on event website as well as website exposure via FOX 56 s promotion of Coaches vs. Cancer Media Exposure: Earned media across the region with our partnership with FOX 56. Media to include but not limited to a TV Commercial to include a company representative aired during prime time broadcasts, ESPN Sports Radio PSAs and FOX 56 PSAs, Regional Digital Billboards Social Media: Multiple opportunities throughout the year to be recognized on the official Coaches vs. Cancer of NEPA Facebook Fanpage and any other social media sites created for the event. Print Exposure: Your logo on all of the Coaches vs. Cancer marketing collateral including over 2,000 School Initiative Programs, 200 Gala Programs, 200 Tip-Off Breakfast Programs, 800 Invitations for Hoopla and Gala, all newspaper coverage communicated from the American Cancer Society, 200 event posters, T-shirt order forms sent home through the participating schools, recognition in American Cancer Society Regional publications as well as local, and any other print material created to promote the event within the region. Tangibles: Tangibles: Premier Table of 10 at the Gala, 10 tickets to VIP Reception prior to Gala and Premier Table of 10 at Tip-Off Breakfast

6 $25,000 Signature Event Specific Opportunities: Coaches vs. Cancer Tip Off Breakfast: Company Banner Displayed prominently on stage, Premier Table of 10 tickets, Speaking Opportunity, Company Name displayed on cover of breakfast program, opportunity to provide your company s branded materials to attendees, public recognition from the Coaches vs. Cancer committee and American Cancer Society via a day of check presentation. Gala-NEPA BasketBALL: Premier table of 10, company logo prominently displayed as an ice sculpture at event, 10 invitations to VIP reception prior to Gala, program recognition including full-page ad, recognition via master of ceremonies and sponsorship slideshow, recognition as presenting sponsor on invitations Suits and Sneakers Weekend: Two company banners displayed prominently throughout the gymnasium and entrance of Marywood University for Coaches vs. Cancer Double Header featuring four rival teams from the Lackawanna league. Live TV coverage and commentary recognition, interview opportunity during halftime of a selected game. Speaking opportunity prior to each game. Hoopla Celebration: Company banner displayed at entrance of Seasons Ballroom at Mohegan Sun at Pocono Downs, exposure to over 500 guests as presenting sponsor for entire Coaches vs. Cancer of NEPA, recognition as presenting sponsor on invitations, company logo on cocktail napkins Suits and Sneakers School Initiative: Company name or logo will be displayed as the presenting sponsor for entire campaign on 3000 Coaches vs. Cancer shirts which are sold in participating school districts in NEPA. Company logo listed as presenting sponsor on 50 CvC banners displayed at school to promote their participation in the campaign. Company logo displayed on front cover of 2000 suits and sneakers event programs distributed to all participating schools.

7 Premier Sponsorships Premier Sponsorship Opportunies $7,500 Coaches vs. Cancer Tip Off Breakfast Premier: In addition to all the above mentioned opportunities, the Premier Sponsor for the Tip Off Breakfast will have their name on the cover for 200+ Event Programs, will have their Name/Logo on 200+ Tickets, will be given a speaking opportunity at the breakfast, and they will be given the opportunity to put promotional materials on the tables and pass out as giveaways. In addition, this sponsor will be given two VIP tickets the Gala. A reserved table at Hoopla as well as special recognition at the event. $15,000 Gala-NEPA BasketBALL Premier Sponsor: In addition to all the above mentioned opportunities, the Premier Sponsor for the Gala will receive a Premier table for ten including VIP tickets. They will have their company name/logo on the program cover, a full page ad in the program, marketing recognition for the event as well as throughout the CvC season, speaking opportunity at Hoopla, Recognition in the ACS Newsletter and at leadership meetings for Luzerne and Lackawanna County, company name/logo on napkins at the event, ice sculpture at the event with company name/logo, Name/logo on 500+ invitations, 2 tickets to the Philadelphia BasketBALL held at the Hyatt Regency, and 4 tickets to the NEPA CvC kick-off breakfast. A reserved table at Hoopla as well as special recognition at the event. $7,500 Suits and Sneakers Premier Sponsor: In addition to all the above mentioned opportunities, the Premier Sponsor for Suits and Sneakers will receive recognition on 3,000 t-shirts, 2,000 programs, billboards, and in the ACS newsletter. This sponsor will receive a speaking opportunity at a suits & sneakers game and will also be able to do a large check presentation a the event in front of the crowd, which we will submit to the newspaper. In addition, this sponsor will be given two VIP tickets to the Gala. $7,500 Hoopla Celebration Premier Sponsor: Company banner displayed at entrance of Seasons Ballroom at Mohegan Sun at Pocono Downs, exposure to over 500 guests as the event s premier sponsor, company name/logo on cocktail napkins, logo on the tv screens at the event, a live, a reserved table of 8 and an opportunity to speak and do a check presentation at the event. In addition, this sponsor will be given two VIP tickets to the Gala.

8 Premier Sponsorships All Premier Level Sponsors Will Receive the follow- ing as well as their own unique opportunities: Sponsorship Opportunity: Each premier sponsor will receive recognition on all marketing, media coverage and all additional aspects of promotion for their specific Coaches vs. Cancer event as well as during many other opportunities throughout the entire Coaches vs. Cancer Campaign in Northeastern Pennsylvania T-Shirts: Shirts: Company logo displayed on all T-Shirts as a major sponsor. Approximately 3,000 shirts will be purchased throughout the season in local school districts and communities. Banners: Banners: Your company banner to be prominently at your signature events. Co-Branding: Branding: Your logo displayed as a premier sponsor on all materials associated with your signature event. Your name will be promoted alongside the American Cancer Society s Coaches vs. Cancer of NEPA campaign throughout the year. Public Speaking: Opportunity to have a company representative speak at one of our signature events which are held at different venues throughout NEPA. Online Promotion: Your logo on event website as well as website exposure via FOX 56 s promotion of Coaches vs. Cancer Media Exposure: Earned media across the region with our partnership with FOX 56. Media to include but not limited to a TV Commercial which is aired during prime time broadcasts, ESPN Sports Radio PSAs and FOX 56 PSAs, Regional Digital Billboards Social Media: Multiple opportunities throughout the year to be recognized on the official Coaches vs. Cancer of NEPA Facebook Fanpage and any other social media sites created for the event. Print Exposure: Your logo on many of the Coaches vs. Cancer marketing materials put out throughout the year as well as ALL marketing materials associated with your signature event.

9 Gala Sponsorships Luxury Box Sponsors ($7,500) Each Luxury Box level sponsors will receive all the perks of the Press Box and Club Level sponsorships as well as a company logo on over 3,000 t-shirts. You will also get your company logo on multiple promotional banners, tv spots, and billboards which are displayed throughout the region. You will also receive a table of 10 at the Gala as well as 4 tickets to the VIP Reception at the event. This sponsorship also comes with a table of 8 for the kick-off breakfast in November. You or your company will receive a full page ad in the program at the gala and a recognition in the program during Suit and Sneakers Weekend. You will also have a reserved table of 8 at the Hoopla in February as well as recognition the night of event. Press Box Sponsors ($5,000) Each Press Box Sponsor will receive all of the perks of the Club Level Sponsor as well an upgrade to a 1/2 page ad in the program book. In addition this sponsorship comes with 6 tickets to the Gala and 2 tickets to the VIP reception. You will also receive 2 tickets to the CvC of NEPA kick-off breakfast in November. This sponsorship, if secured September 1st, will also get your name on over 3,000 Coaches vs. Cancer T-Shirts. Club Level Sponsors ($2,500) Club Level Sponsors will receive recognition in the program book at the event as well as on the slideshow playing on the screens multiple times throughout the evening. You or your company will receive 1/4 page ad in the program book. You will also receive complimentary 4 tickets to the Gala as well as 2 tickets to the CvC of NEPA kick-off breakfast in November. Each bronze level sponsor will receive visibility as a Community Leader in the Fight Against Cancer as well as recognition on the Coaches vs Cancer of NEPA website, the BasketBALL website and on the CvC of NEPA facebook fanpage.

10 Gala Unique Sponsorships Entertainment Sponsor ($5,000) Exclusive Sponsorship for the entertainment underwriter for the Gala. This sponsor will be recognized in all promotion for the entertainment for the event and will also have signage promotion in front of the band/entertainment at the event. There will be recognition in the program at the event and by the Emcee at the event. Additionally, this sponsor will receive 4 tickets to the gala and 2 tickets to the VIP reception. You or your company will be given a 1/2 page ad in the program book the night of and will be recognized as a Silver Level Sponsor throughout the entire Coaches vs. Cancer Season. Bar Sponsor ($4,000) The bar sponsorship for this year s Coaches vs. Cancer BasketBALL is a unique sponsorship opportunity and will be treated as such. There will be signage at the bar during the Gala recognizing you or your company s commitment to the fight against cancer. There will be recognition in the program at the event and by the Emcee at the event. Additionally, this sponsor will receive 4 tickets to the gala and 2 tickets to the VIP reception. You or your company will be given a 1/2 page ad in the program book the night of and will be recognized as a Silver Level Sponsor throughout the entire Coaches vs. Cancer Season. VIP Reception Sponsor ($3,500) This unique opportunity allows you or your company to be the sole sponsor of the VIP reception prior to the Gala. The reception is an opportunity for our distinguished board members, high level sponsors and honored guests to get before the Gala and celebrate in style. This sponsorship comes with 4 tickets to the gala as well as the VIP Reception. You will have program recognition and signage at the reception recognizing you or your company as the VIP Reception Sponsor.

11 Suits & Sneakers Sponsorships Center Court Sponsors ($2,500) Each Center Court level sponsors will receive all the perks of the lower levels sponsorships as well as a company logo on over 3,000 t-shirts. You will also get your company logo on multiple promotional banners, tv spots, and billboards which are displayed throughout the region. You will also receive complimentary 2 tickets to the Gala in April as well as 2 tickets to the CvC of NEPA kick-off breakfast in November. Free Throw Sponsors ($1,000) Each Free Throw level sponsors will receive all the perks of the lower levels sponsorships as well as a name or company listing on over 3,000 t-shirts, company logo (if provided) on the CvC of NEPA website, special mention on all social media sites, recognition in the gala program book. 2 tickets to the CvC of NEPA kick-off breakfast Shot Clock Sponsors ($500) Each shot clock level sponsor will receive visibility as a Community Leader in the Fight Against Cancer as well as recognition on the Coaches vs Cancer of NEPA website, the CvC of NEPA facebook fanpage, as well as in the program books distributed at all basketball games during Suits and Sneakers Weekend..

12 We would like to sponsor Coaches vs. Cancer of Northeast Pennsylvania as the Level Sponsor in the Amount of $ I cannot commit to sponsorship, but would like to make a donaon in the amount of $ Jeffrey.bauman@cancer.org S. Keyser Ave. Taylor, PA ext 333