ÑÓÈ Â Å ÌÍ åóòí 2004 ê ÓÚ ÍÓÏ Ì Â Teamwork
В ХОККЕЙ ИГРАЮТ НАСТОЯЩИЕ МУЖЧИНЫ ÇÌËÏ ÌËÂ: Ê appleíëè ÏÓÏÂÌÚ Ì Î Û! îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1934. ONLY REAL MEN PLAY HOCKEY Attention: a hot moment on the ice! 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 üì apple January
ВЗЯТА НОВАЯ ВЫСОТА åóìú ÊÌËÍË-ÒÚ ı ÌÓ ˆ Ë ÛÚ Ì appleâíóapple îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1946. A NEW HEIGHT HAS BEEN REACHED Stakhanovite construction workers are setting a record 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 îâ apple Î February
СДЕЛАНО В СССР èâapple fl Ô appleúëfl ÚÓÏÓ ËÎÂÈ «ó ÈÍ» ÔappleË Î åóòí Û îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1960. MADE IN THE USSR The first lot of Chayka automobiles arrives to Moscow 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 å appleú March
ЧАСОВЫЕ МИРНОГО НЕБА àòô Ú ÌËfl ÌÓ Ó Ó Ë appleóò ÏÓÎÂÚ ÔappleÓ ÎË ÛÒÔÂ ÌÓ îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1939. SENTRIES OF A PEACEFUL SKY Tests of a new hydroplane are a success 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 ÄÔappleÂÎ April
НАС ЖДУТ ВЕЛИКИЕ ДЕЛА åâú ÎÎÛapple Ë ÔÂappleÂ Ó ÓÈ ÓÚapplefl ËÌ ÛÒÚappleË ÎËÁ ˆËË îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1948. GREAT DEEDS ARE IN STORE FOR US Metallurgical workers the forefront of industrialization 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 å È May
МОЛОДЫМ ВЕЗДЕ У НАС ДОРОГА ÇÒÚapple ÂÏ Á apple ÓÎ ÓÈ ÚappleÛ Ó ÓÈ ÊËÁÌË îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1964. ALL ROADS ARE OPEN TO THE YOUNG The dawn of a long working life 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 à Ì June
ПУСТЬ ВСЕГДА БУДЕТ СОЛНЦЕ! äapple È appleó ÌÓÈ, Ò ÒÚ ÂÏ ÂÚÒÚ Ì ÔÓÎÌÂÌÌ È îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1969. LET THERE ALWAYS BE SUNSHINE! Happy childhood in the motherland 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 à Î July
СРЕДИ ХЛЕБОВ СПЕЛЫХ ÑappleÛÊÌ Ï ÚappleÛ ÓÏ ÒÓÁ ÂÚÒfl ËÁÓ ËÎËÂ ÒÚapple Ì îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1955. AMIDST RIPE CROPS Concerted efforts bring about abundance in the country 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Ä ÛÒÚ August
ПОДРАСТАЮТ МАСТЕРА ÇÏÂÒÚÂ Û ËÏÒfl apple Ó ÂÈ ÒÏÂÍ ÎÍÂ îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1947. NEW MASTERS ARE GROWING UP We are learning working skills together 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 ëâìúfl apple September
ГЕРОИ СОВЕТСКОЙ АРКТИКИ ïóáflëì ÒÂ ÂappleÌ ı ËappleÓÚ appleû ÂÚ ÔÓÎflappleÌËÍ Ï ÍÎ ÓÚ Ò ÓËı Î ÂÌËÈ îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1937. HEROES OF THE SOVIET ARCTIC The master of the Northern latitudes presents polar explorers with the keys to his domain 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 éíúfl apple October
«РОССИЯ» ПРОДЛИТ ПОЛЯРНУЮ НАВИГАЦИЮ çó È ÚÓÏÓıÓ ÓÚÓ Í ÔÓÍÓappleÂÌË ëâ ÏÓappleÔÛÚË îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1974. THE RUSSIA WILL EXTEND THE SEASON FOR POLAR NAVIGATION The new nuclear ice-breaker is ready to conquer the Northern Sea Route 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 çófl apple November
ПЕРВАЯ ЕЛКА В КРЕМЛЕ äó ÉÂÓapple ËÂ ÒÍÓÏ Á ÎÂ Á Ó flú ÛÏÌ È ıóappleó Ó... îóúó ËÁ appleıë ÁÂÚ «àá ÂÒÚËfl» Photo from the «Izvestia» newspaper archives 1934. THE FIRST NEW YEAR TREE PARTY IN THE KREMLIN A cheerful round dance in the Georgievsky Hall 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 ÑÂÍ apple December
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Ç ÔÓÒΠÌË Ó, Ì ıó flò ÒÓÒÚÓflÌËË Á appleúìóè ÓÌÍË Á ÊËÁÌ, Ï ÌÂÁ ÒÎÛÊÂÌÌÓ ÏÌÓ Ó Á ÎË Ë ÚÂÔÂapple ÔappleË ÎÓ appleâïfl ÓÒÏ ÒÎÂÌËfl Ë Ï ÌÓ Ó apple ÂÏÒfl Í Ì ÂÏÛ ÔappleÓ ÎÓÏÛ, Â, Í Í ËÁ ÂÒÚÌÓ, ËÒÚÓappleËfl ˆËÍÎË Ì, ÁÌ ËÚ, Ó apple ÚË ËÒ Í Í apple Ï ÔappleÓ Î ı ÙÓÚÓıappleÓÌËÍ, Ï Î ÍÓ ÏÓÊÂÏ ÔappleÓËÎÎ ÒÚappleËappleÓ Ú ËÏË Û Û ÂÂ Ë ÓˆÂÌËÚ Ì ÒÚÓfl ÂÂ. Ç Í ÎÂÌ appleâ Ôapple ÒÚ ÎÂÌ apple ÁÌ Â ÙÓÚÓ apple ÙËË, ÌÓ Ì ÔÂapple È ÔÎ Ì Ï ÒÚ apple ÎËÒ ÔÓÒÚ ËÚ ÔÓ Ò Ì ÌÛ ÊËÁÌ ÔappleÓÒÚ ı Î ÂÈ, Ëı Ó Ì Â Á ÓÚ Ë apple ÓÒÚË. Ç ËÏÂÌÌÓ ËÁ Ú ÍËı ÓÚ ÂÎ Ì ı «ÍËappleÔË ËÍÓ» ÒÍÎ ÂÚÒfl, ËÚÓ Â, ÊËÁÌ ˆÂÎÓÈ ÒÚapple Ì. Ç Ì ÂÈ Ò ÑÓÈ Â Å ÌÍÓÏ ÒÓ ÏÂÒÚÌÓÈ apple ÓÚ ÚËÏË «ÍËappleÔË ËÍ ÏË», ÒÓÒÚ Ë ËÏË ËÚÓ Â ÙÛÌ ÏÂÌÚ Ì Â Ó ÔÎÓ ÓÚ ÓappleÌÓ Ó ÒÓÚappleÛ ÌË ÂÒÚ, ÒÚ ÎË ËÒÍappleÂÌÌflfl Á ËÌÚÂappleÂÒÓ ÌÌÓÒÚ Ó ÂËı ÒÚÓappleÓÌ appleâáûî Ú ÚÂ Ë Û Â ÌÓ ÓÚÌÓ ÂÌËÂ Í ÔappleÓˆÂÒÒÛ apple ÓÚ. Historically the Izvestia Company has been outgoing and open to communication and new contacts. We highly value cooperation with our partners and try to make it as pleasant as possible for them. Therefore, when the Deutsche Bank proposed to us a concept of a joint project we readily agreed to work together. Today we present to you the results of our partnership and we are glad that our cooperation turned out to be productive. The interest in the photographic archive of the newspaper and its materials, many of which are real masterpieces, is very important. Demand for the archive makes it possible to introduce to our contemporaries photos taken many years ago, which reflect the history of Russia at different moments of its development. In the recent years we have been fervently catching up with life and forgot many thing worth remembering, and now the time of reflection has come and again we turn to our past, since it is well known that history is cyclic, which means that old photographic chronicles can easily help us illustrate the future and evaluate the present. Different photos appear in the calendar, but we tried to bring forth the everyday life of common people, their everyday concerns and pleasures. It is from these small building blocks that the life of a whole country is composed. Such building blocks, which became the foundation of our fruitful cooperation in the joint project with the Deutsche Bank, were the sincere interest of both parties in the result and the warm attitude to the process of work. ìêâ ÌÂÒÍÓÎ ÍÓ ÎÂÚ ÔÓ applefl Ï ÔÛÒÍ ÂÏ Í çó ÓÏÛ ÉÓ Û Í ÎÂÌ appleë. ä Ê È apple Á, ÔappleË ÛÏ fl ÍÓ̈ÂÔˆË Ë ÔÓ Ëapple fl ËÎÎ ÒÚapple ˆËË, Ô Ú Â Òfl Ì ÈÚË Â ËÌÒÚ ÂÌÌÓ Ôapple ËÎ ÌÓ appleâ ÂÌËÂ Ë Â ËÌÒÚ ÂÌÌÓ Û Ì È ıó, ÍÓÚÓapple Â Ò ÂÎ Ú Í ÎÂÌ apple Íapple ÒË Ï, ÔappleËflÚÌ Ï Îfl ÂÊ Ì ÌÓ Ó ÒÓÁÂappleˆ ÌËfl Ë ÓappleË ËÌ Î Ì Ï. 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For several years now we have produced calendars for the New Year. Each time when we think of the concept and select illustrations we try to find the only correct decision and the only successful move, which would make the calendar beautiful, pleasant for everyday contemplation and original. We meet with a lot of artistic people, including gallery owners and authors, and do our best to understand which of the proposed materials are authentic and which are just professional craftsmanship. But in the process of search we always find the idea of the year that may not amaze the customer, but will certainly please him and make him smile. Work on this calendar brought about new creative torments. The desire to switch from painting to photography was clear. But how can we make a calendar with photographs original but without outrage, which in our case was out of the question from the very start? Sometimes good ideas come during sleep. But in this case it became clear that cooperation with a reliable partner with a name, experience and an archive would be a good solution. We proposed partnership to one of the oldest Russian newspapers Izvestia. It was gratifying that the newspaper immediately liked the idea of a joint project and the calendar concept. It is known that the photographic archive of Izvestia is one of the best in Russia. It absorbed the history, reforms and life of the country and its people. While selecting materials for the calendar we studied faces of people in the photos, evaluated the composition and unwittingly immersed in the distant and not so distant history of our country. Our concept shows people, who as one team comprising different generations grew up, studied, created and believed in the good and the bright. They passed to us the mood and the inspiration for further achievements. And epoch-making details, which surround the people in the photos, remind us of the grandiose plans and achievements that these people were working at together with the rest of the country. And working together with outstanding professionals of publishing, photo and design world was a professional pleasure. Working with a good team is pleasant, productive and half of the success. It is an opportunity to indulge in a passion to perform. We hope you will enjoy the result of our team s work. ê ÓÚ ıóappleó ÂÈ ÍÓÏ Ì Â ÚÓ Û Ó ÓÎ ÒÚ ËÂ, ÔappleÓ ÛÍÚË ÌÓÒÚ Ë Á ÎÓ ÛÒÔÂı. ùúó ÓÁÏÓÊÌÓÒÚ appleâ ÎËÁÓ Ú passion to perform. å Ì ÂÂÏÒfl, ÚÓ apple ÓÚ Ì ÂÈ ÍÓÏ Ì Ç Ï ÔÓÌapple ËÚÒfl.